Dr. K. Hariharanath
MBA, Ph.D.
Professor and Director
Email: hariharanathk@ssn.edu.in
Dr. K. Hariharanath
Profile Summary
Profile Summary
Dr. K. Hariharanath MBA, Ph.D. has 12+ years of experience in IT product design, development, and implementation, ranging from enterprise suite to e-commerce products. He had an additional 13+ years academic experience. In his current role as Professor and Director, he brings strategic leadership to build a contemporary business school that has industry touch.
His doctoral work is in Business Process Management. His doctoral thesis is on ‘Enterprise Application Integration’ as a tool for integrating IT infrastructure in companies. This will help companies realize their business objectives with the effective deployment of Information Technology.
Dr. Hari has a stint of academic exposure as a visiting professor / full time at ENPC Paris (International Business School set up in collaboration with IIS Infotech Limited at Cochin, Kerala), ICFAI Business School, Hyderabad and SSN School of Management, Chennai.
He brings industry focus to the SSN School of Management and has done consulting assignments with e-commerce start-ups in building sustainable business models.
Current Role
SSN School of Management has made rapid strides since he took over on July 1, 2021. The school has reflected a 360-degree performance on all the critical areas – academics, research, consulting, management development programs and career development and mentoring the new generation MBAs.
He has built an admissions model that has a digital footprint in its outlook and created many student success stories based on the lines of modern digital CRM models of industry.
He was instrumental in introducing business analytics as an additional specialization in the MBA program in 2023, the modules of the specialization are exclusively delivered by practising industry managers. The institute has launched a new curriculum in 2025 that has digital and AI focus and industry expectations in all functional areas/specializations of management. The courses of the school are jointly delivered by academic faculty and industry managers bringing an industry touch to the entire program. The MBA graduates of school are most sought after in industry and the companies often prefer to recruit due to their industry flavour.
Educational Qualifications
MBA PhD (University Business School, Sri Krishnadevaraya University, AP, India)
Work Experience
25+ years in a combination of IT industry and academics.
Teaching Interests
Strategic Management, Digital CRM, IT Product Management, Business Analysis and IT Business Process Management.
Research Areas
Digital Transformation Strategy
Courses Taught
Strategic Management, Digital CRM, Career Specific Training Courses
Scholarly Profile:
| Authors | Title | Publication | Volume | Year |
|---|---|---|---|---|
| Muthukumaran, Kavitha; Hariharanath, K | Deep Learning Enabled Financial Crisis Prediction Model for Small-Medium Sized Industries | Intelligent Automation & Soft Computing | 35 | 2023 |
| Muthukumaran, Kavitha; Hariharanath, K; Haridasan, Vani | Feature Selection with Optimal Variational Auto Encoder for Financial Crisis Prediction | Computer Systems Science & Engineering | 45 | 2023 |
| Haridasan, Vani; Muthukumaran, Kavitha; Hariharanath, K | Arithmetic Optimization with Deep Learning Enabled Churn Prediction Model for Telecommunication Industries | Intelligent Automation & Soft Computing | 35 | 2023 |
| Hariharanath, K | Big Data in Cloud Computing Environment for Market Trends | Web Services: Concepts, Methodologies, Tools, and Applications | — | 2019 |
| Hariharanath, K | BIG Data: An Enabler in Developing Business Models in Cloud Computing Environments | Global Virtual Enterprises in Cloud Computing Environments | — | 2019 |
| Naveen Kumar, G; Hariharanath, K | Designing a Lead Score Model for Digital Marketing Firms in Education Vertical in India | Indian Journal of Science and Technology | 14 | 2021 |
| Priya V, Laxmi; Hariharanath, K | Implementing Lead Qualification Model Using ICP for SaaS Products | International Journal of Management | 11 | 2020 |
Mentored Sponsored Projects worth Rs. 70 + lacs during 2021-25.
- Chief Mentor, Emerging Leaders Training Program 2024 (ELP 2024), CUMI, Murugappa Group.
- Chief Mentor, MDP programs, Numeric UPS, A Legrand Group Company.
- Advisory Panel, 6S Consulting, a firm specialized in GCC consulting.
- Consultant, Blue Lotus Technologies. The nature of the consulting assignment involves.
a. Providing an overall framework for ‘Infrastructure as service’ business model and configure the services on a web platform.
b. Assisting company to deploy a short term and long term market reach-out plan for ‘just-in-time train and hire’ business model.
c. Preparing a digital framework for promoting service lines of the company on a sustainable basis.
d. Technology advisory for the proposed business models. - Consultant, Sri Kanchi Kamakshi Amman Temple (SKKAT) maintenance process design and development. The nature of the assignment involves studying the maintenance processes at TTD and understanding the benchmark practices. The maintenance manual prepared based on this study is used as a reference guide for drawing up the processes at SKKAT. The project implementation has brought significant improvements to the processes which enabled better outcomes for temple management.
- Consultant, SKKAT, in proposing a new alignment model for Q management which enables a greater number of pilgrims to draw darshan.
- Consultant, Grocex, a new age e-commerce model with foundations on Last Mile Expert Model.
- Associate consultant. Cochlear Implants market study under Prof. B. Srinivasan and assisted him in conducting the market research as part of research work being done by the Biomedical department of SSN College of Engineering.
- Member, KCLAS Governance and Leadership Team, Kumaraguru Institutions, Coimbatore.
- Member, Academic Board, Sri Manakula Vinayagar College of Engineering, MBA, Pondicherry.